| Back to News |
| Introducing AHEAD HYBRIDWEAR Apparel Line for 2007 |
|
December 14th 2006 -
INTRODUCING AHEAD® HYBRIDWEAR APPAREL LINE FOR 2007
New Collection Features AHEAD HYBRIDWEAR Technical Performance Fabrics AHEAD’S apparel collection for men has been a home run since its introduction in 2002, with double-digit sales growth each year. AHEAD looks to continue this extraordinary success with the introduction of the new 2007 Men’s Authentics Spring Collection. The new collection features a unique line of men's Hybridwear Golf Apparel. “Our 2007 men’s collection is segmented into three key categories; the popular traditional classic collection, premium collection and performance collection featuring AHEAD HYBRIDWEAR," stated Jeff Waller, national sales director. “We’re particularly proud of our hybrid golf apparel line because it takes the best of tomorrow’s high performance fabrics and blends them with the richness, comfort and care of today’s cotton – we like to think of it as the soft side of golf hybrids. Our performance apparel has been very well received on TOUR by Retief Goosen and also in the pro shops. We think it’s the perfect complement to our classic and premium lines all of which look great when you add our innovative ornamentation to them.” AHEAD® HYBRIDWEAR AHEAD HYBRIDWEAR features four polo shirt styles and two outwear pieces, offered in 4 to 7 different colorways. Like the word hybrid suggests, these items are a balanced blend of fabrics and style. Our “Extreme” polos are contemporary in style and fit but incorporate many of the traditional elements golfers still want in their apparel such as collar and placket treatments. From a performance perspective, AHEAD HYBRIDWEAR gives golfers the best of both worlds; the care, comfort and feel of cotton they prefer, along with the moisture wicking benefits of hi-tech fabrics. AHEAD'S hybrid collection is the perfect combination of style and fabric, making it a necessary part of every golfer’s wardrobe as much as hybrid golf clubs belong in their golf bag.
The EX03 is a solid 55%/45% Pima cotton/poly blend polo with traditional 3 button placket. Also with raglan sleeves and a mesh back, this proven seller in 2006 adds three new colorways for 2007 and will have a suggested retail of $52.00 The EX04 is another Pima cotton/poly mesh back hybrid that is a mock with color block side panels. The popular hi-performance style is offered in 4 colorways and has a suggested retail of $46.00.
The EX28 is the short sleeve version of the EX26 and is new to the AHEAD HYBRIDWEAR line. Both products have already been seen and worn on the PGA Tour by Retief Goosen and based on it’s performance success, will now be offered to all golfers in 2007. |
| Email this to a friend |
The
Our